Webinars and Webcasts
Strategies for Leveraging Live Webcasts for Large Audiences
This video webcast provides an overview of key strategies and best practices for using live video webcasts for reaching, and truly engaging with large audiences. Presenters for this event include Dan Roche, Vice President of Marketing for TalkPoint, and Paul Ritter, Managing Director of Thought Leaders Network. The presenters discussed webcasting strategies for applications and departments including human resources, IT and marketing.
Thought Leaders Webcast Featuring Best-Selling Author Marshall Goldsmith
This live video webcast featured an insightful and thought provoking presentation by Marshall Goldsmith, a best-selling author and executive coach who was named World’s most influential leadership thinker in 2015 and 2011. The live webcast was presented by Thought Leaders Network and moderated by Paul Ritter of Interactive Media Strategies. Part One of the archived webcast can be viewed on the Thought Leaders Network website at the link here.
 
Successful Approaches to Generating Revenues with Paid Video Content
The Video Roundtable event featured Chris Johnston, Vice President of Digital Media Solutions at Brightcove, Mark Briggs, Director of Digital Media for KING 5 Television, and Mark Jurkowitz, Associate Director with Pew Research Center, Project for Excellence in Journalism. The webcast highlighted research from Interactive Media Strategies and Pew Research and presented candid insights on the television industry and newspaper publishers.
“Inside the Studio“ Video Interview by Paul Ritter with Rich Tehrani, CEO of TMC
Paul Ritter interviews Rich Tehrani from TMCnet about the Business Video resource portal, content syndication programs and lead generation strategies that are enabled through targeted online communities and content marketing initiatives involving articles, white papers and blogs. IMS and TMC previously partnered to produce the Business Video Expo conferences and tradeshows as well as the Business Video portal on TMCnet.com.
 
How Media and Entertainment Companies are Doing Online Video Right
This live video webcast featured guest speakers including John Clark, Executive Director of the Reese Felts Digital News Project and Chris Johnston, Vice President of Digital Media Solutions at Brightcove. The webinar, sponsored by Brightcove, examined the challenges faced by media and entertainment companies that are struggling to find the right business models and technologies for delivering & monetizing online video and digital media.
 
Successful Strategies and Best Practice Case Studies for Online Video Advertising
The live video webcast featured Gus Elliott, Director of Streaming Operations at Universal Sports and Chris Johnston, Vice President of Digital Media Solutions at Brightcove and was moderated by Paul Ritter of Interactive Media Strategies. We examined how Universal Sports leverages innovative video editing and publishing solutions for quickly and cost-effectively publishing online video highlights of its sports programming to generate video advertising revenues and reach more potential subscribers. The webcast also showcased several interactive video ads from the IAB Digital Video Rising Stars.
 
Insights and Innovations in Editing and Publishing Video in the Cloud
This live video webcast featured Shiri Friedman from Brightcove and Hareesh Vazhaparampil and examined applications and strategies for cloud-based video technologies. Learn how integrated video platforms for online video editing and publishing drive increased productivity and deliver video content more cost-effectively.  Visit the White Papers page here on the IMS site to download the white papers produced for these clients.

The series of live webcasts highlighted above were made possible by TalkPoint, the featured webcasting partner of Interactive Media Strategies.  We highly recommend TalkPoint’s live webcasting platform and managed service offerings.  Click here to learn more.